The mindset shift that changed everything (and made my client $44k in 2 months)

Happy Monday!

Happy everyone had an amazing week, now its time to crush the week….

A few months ago, my client G was stuck at $7,000/month doing the same thing most videographers do:

Shooting everything for everyone. Competing on price. Praying for referrals.

Recently? He just hit $44,000 in monthly recurring revenue.

What changed? He stopped being a videographer and started being a video marketer.

I know, I know. You've heard "stop selling videos" before. But here's what nobody tells you:

Your clients don't wake up thinking "I need a video."

They wake up thinking "I need more customers."

The video is just the vehicle. But most videographers are stuck at the bottom of the value ladder, generating attention (views, likes, shares) when they should be climbing to generate leads, appointments, and sales.

That's the difference between $3,000 months and $30,000 months

A few weeks ago, I had 25 video business owners (doing $5k-$50k/month) fly to Fort Lauderdale for a private mastermind. I showed them the exact AI-powered system that's transforming average videographers into high-paid strategic partners.

Here's the framework:

Step 1: The Mindset Flip 
- Stop being a videographer. Start being a video marketer.

Write this down: "I generate leads and customers for local businesses using video marketing systems."

That's it. You just repositioned yourself from commodity to strategic partner.

Step 2: Laser-Focus Your Targeting 
- Stop saying "I work with businesses that need video."

Start specializing in 3 markets:
• Med spas/aesthetic clinics
• Home services (roofing, cleaning, windows)
• Professional services (lawyers, accountants, real estate)

Why? They have high customer values ($500-$2,000+ per client) and already understand marketing. If your video brings in just 2-3 extra clients per month, you've paid for your $3,000 retainer plus some.

Step 3: Package Results, Not Deliverables 
- Instead of: "I'll create 10 short-form videos for $2,500"

Say this: "I guarantee 30 new patient bookings per month for your Med Spa in the next 90 days using our video lead generation system, or you don't pay."

Same videos. Completely different game.

Step 4: The AI Delivery Engine 

Here's where everything changes. We recently released it to our clients at the private mastermind and they were all blow away….

Our custom AI system:
• Analyzes their market psychology
• Generates messaging frameworks
• Creates content scripts and ad copy
• Tracks performance and optimizes automatically

This handles 70% of the fulfillment work. No more spending 6 months chasing a handful of clients. No more burning out on $500 projects.

Right now, 95% of videographers are still selling cheap videos and praying for referrals.

They have no idea this system exists.

But every month, more people are figuring it out! Markets are moving very very fast.

My mentor tells me all the time that you need to operate with urgency and speed. Because in today’s world of innovation, things are moving at rapid speeds!

I want you to picture yourself 90 days from now:
• Running a $25,000/month video business
• Ads bringing in qualified leads daily
• AI handling the complex work automatically
• Clients seeing you as a revenue partner, not a vendor
• Never competing on price again

Because you're not selling videos anymore. You're selling business growth.

I just made a YouTube video talking about the exact 4 step system that will blow up your video business leveraging AI. Highly recommend you give it a watch if you run a video business!

Let’s crush this week
- Julian