The biggest thing that's been holding me back from hitting record-breaking months....

Happy Friday everyone!

This email is for my own accountability haha

The biggest thing that's been holding me back from hitting record-breaking months back-to-back isn't my offers, my team, or my systems.

It's something much simpler (and more frustrating):

I haven't been reinvesting into marketing like I should.

Here's the thing most business owners get wrong, when you hit a good month, your first instinct is to pocket the profit and play it safe.

But that's exactly when you should be doing the opposite.

20% of your profit should always flow back into marketing. Always.

• Your ads are profitable? Scale them.

• Your ROAS is stable? Double down.

• Your CAC-to-LTV ratio is healthy? Turn up the volume.

Because here's what I've learned the hard way:

Momentum is everything in business.

When you have it, you never take your foot off the gas. You push harder. You reinvest bigger. You chase the wave instead of watching it pass by.

Most entrepreneurs are afraid of "losing" money on ads.

But the real loss? Not capitalizing on momentum when you have it.

So this is my reminder to you (and to myself):

If your marketing is working, it's time to work it harder.

For those for you who don’t have any momentum and aren’t running ads…. This is your sign that you need to figure it out ASAP!

You need consistent lead flow to build a real business. Not even build a real business, but to fund your life haha.

So for some of you, your scarcity mindset is holding you back

If you need help scaling your video business then watch the video down below. (I cover step-by-step everything you need in order to grow)

[→ Watch this training]

Talk soon,
- Julian